Bee Inclined has been helping class-based businesses cut their admin since 2016. We're on a mission..... we want to help businesses by saving them time, keeping their classes full and increasing their profits.
And so far we're doing a good job of it. Our systems have handled over 350,000 class swaps to date, which adds up to a lot of time saved and a lot of class spaces filled for Bee Inclined members.
We'd rather let our members speak for us. In 2026, Bee Inclined was named Best Ease of Use by Capterra, and picked up Most Recommended and Best Customer Support from Software Advice across both the Yoga Studio and Pilates Studio categories - all based on verified reviews from instructors who use it every week.
It all began with a conversation in 2014. A Northamptonshire Pilates teacher had tried a number of solutions for managing their class swaps without success, and approached us to design and build something dedicated to the job.
We spent the next two years designing and testing it with real classes before launching Bee Inclined properly in 2016. Since then we have continued to work closely with a core group of Pilates instructors, ensuring the class swap solution stays easy to use for both instructors and clients.
Read about how the Bee Inclined's Swapboard works.
Bee Inclined is the product of hard work from the husband and wife partnership of Teresa and Simon Castle-Green. Located in the University of Nottingham's Ingenuity Lab, the team look forward to expanding the product and solution to provide further benefits to their growing member base.
With a Masters degree in Computer Science & Artificial Intelligence from the University of Nottingham and over 18 years of commercial software development experience, Simon is responsible for the day to day running of Bee Inclined. His deep understanding of technology ensures that the product runs smoothly, fast and in a secure manner.
When not working on Bee Inclined, Simon spends his time studying, playing the guitar & banjo and investigating new technologies.
"What really excites me is when we receive feedback from Bee Inclined members telling us how easy it is to use and how much time it's saved for them."
Having a Masters degree in Human-Computer Interaction from the University of Nottingham, backed by many years of commercial design strategy experience, Teresa is responsible for overseeing all aspects of product design. By taking a user-centered approach, she is able to ensure that the solution functions as desired and addresses the needs of both our clients and their users.
Teresa is a keen snowboarder, amateur skier and will often be found singing at open-mic nights in her spare time.
"I'm passionate about understanding our customers and translating their needs into a product that they love."
Ready to setup your own Swapboard and start saving yourself time, keep your classes full and earn more money?
Become a Bee-Inclined member with a free 3-month trial (no payment details needed).